Video: Automotivation: What we Can Learn from Cars
- Amine Mounir Abou-Assaad (Baker Hughes) | John Steven Holmes (Baker Hughes)
- Document ID
- Offshore Technology Conference
- Publication Date
- Document Type
- 2020. Copyright is retained by the author. This document is distributed by OTC with the permission of the author. Contact the author for permission to use material from this document.
- 1.10 Drilling Equipment, 1.10 Drilling Equipment
- Wire harness, vendor partnering, Control Systems, Configurable, Standardization
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- 1 since 2007
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"If you have always done it that way, it is probably wrong."
Our history as an Oil & Gas industry is rife with technological firsts and innovative technologies. From the turn of the 20th century, the innovations in technology in this sector have been a driver for technology in multiple industries, from medical to aviation. Over time, the industry became reluctant to innovate in many areas since the technologies in the field were sufficient. The result has been that the Oil & Gas Industry is now falling behind other industries at introducing innovations and breaking the traditional ways of applying technology to products . This is not to say that there are not some amazing new products and engineering feats coming out of different corners of our industry; or that there are not great minds still at work inventing and innovating to make our industry safer and more efficient. While most of the industry relies on custom products making each rig unique, the next big improvement in reliability and total cost of ownership will be standardized configured products.
This paper will explore case studies from other industries including the transportation industry and specifically automotive. This study will describe how those learnings can be applied to Oil & Gas (O&G) and provide specific cases in O&G new product development (NPD) that have implemented these learnings. The automotive industry has contributed methods of improved quality, just-in-time inventory, true vendor partnering and component standardization, to mention a few, to industry at large. Many of the learnings apply directly to the development of equipment for drilling rigs; but, due to the differences between a high-volume low mix market and a low-volume high mix market, some of the learnings may not apply. Through up and down cycles automotive manufacturers continue to be leaders in innovation both in their products, and the processes that bring us their products.
The paper will also take a deep dive look at the technological specifics that we as an industry can look at to enable the streamlining of our products from the design phases to manufacturing, through testing and validation and finally commissioning. The paper will examine engineering solutions that the industry can adopt and integrate into various designs. How OEM’s can leverage the competences of their very capable and willing vendors will also be examined. Specific examples of how these learnings can apply in Oil & Gas will be drawn from a recent Blow Out Preventer control system design. As technology and needs evolve, so must our approach to solving our challenges.