Q&A with John Gibson (April 2006)
- John Gibson (Paradigm) | John Donnelly (JPT Editor)
- Document ID
- Society of Petroleum Engineers
- Journal of Petroleum Technology
- Publication Date
- April 2006
- Document Type
- Journal Paper
- 36 - 109
- 2006. Copyright is retained by the author. This document is distributed by SPE with the permission of the author. Contact the author for permission to use material from this document.
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You have been with Paradigm now since April 2005. What changes have occurred at the company since then?
The first three or four months I was here, I was just a director. Then I began to get more excited about what was possible here, and I migrated to being Chairman, then Executive Chairman, and then Executive Chairman and CEO. So I have been in that role about 6 months. What really excited me about the company is that we have tremendous researchers, great scientific products, and an opportunity to make a real difference in the industry with our technology.
The owner, the employees, and I all believe that there is a lot of opportunity for Paradigm, and we have organized ourselves to take advantage of that opportunity. We have made a lot of changes, all in light of trying to grow the company to become the number one provider of high-end tools in the industry. We have brought in a tremendous executive team over the last year. We brought in new sales leadership, marketing and financial leadership, and development leadership. We have made a tremendous number of changes, but at the same time, we had a record quarter for software in the fourth quarter. So it is a case where we think we have taken the wings off the airplane and gotten them back on while in flight without doing any damage to the passengers.
What are Paradigm’s leading-edge technologies?
The industry has tremendous data-management solutions for corporate data management that are already in existence, and we see our competitors doing a very good job of supporting multiclient data access. We also see tremendous offerings from competitors in reservoir simulation, and fluid flow and simulation is an area already covered. So you ask yourself, “What is it that really needs focus in the industry?” And that is what Paradigm’s strength is. I think that over the next 10 years, you are going to see tremendous advances in geophysics and petrophysics coming together. It is taking microdata at the borehole scale and combining it with macrodata such as seismic and making sure that you have the right correlation and the right attribute model to carry into reservoir characterization. So we are integrating petrophysics and geophysics, which really gives us a leadership position in rock and fluid interpretation.
What is Paradigm’s growth strategy?
The industry’s move toward optimizing production means that petrophysics becomes a real driver in every decision on every desktop, and we have a leadership position in petrophysics. And when you leverage it with the geophysics, you give the petrophysicists the ability to see across the whole reservoir and the geophysicists the opportunity to incorporate rock and fluid analysis from the borehole. As the industry tries to enhance recovery, to get another 8% or 20% or 2%, it is those two disciplines combined on the front end for interpretation of the rock and fluids in their spatial positions and how they are changing dynamically over time that is really going to bring all of the value in the industry. Our growth will be a result of that becoming the focus.
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