Oil and gas companies typically use discounted cash flow analysis in determination of the value of their oil and gas investments. "PV-10" is often accepted as the present worth of an oil and gas investment, but does a 10% discount rate represent the true cost of capital and include project-specific risk premium, or is it simply a rule-of-thumb? This original paper will discuss the factors that go into and how to calculate the weighted-average cost-of-capital (WACC) as the starting point to calculate the appropriate discount rate for their investment.

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